Provoking: using marketable assets in the name of a bigger message.
Two formats: fashion films (1-2 minutes long) with name directors and using "beauty for a cause" to illustrate that you can influence most widely by the use of the most marketable tools (the physical) to promote the most noble messaging
"SLICK" starring Dominika Juillet and Kane Soofie, directed by Ash Baron Cohen, dP Ben (with Luke Rocheleau)
FEATURE FILM: "Disarm" - a girl version of Taken,: kidnapping and violence, only the bond is not father and daughter but human and home.